Selling involves pushing your product to every potential customer . It means making noise about your product until someone says
Sawa basi tutanunua.
Marketing; on the other hand, is about giving some and taking some.
It is inclusive.
It presents a good balance of talking about your product, but not too much that people become blind to it, And teaching people about the value of your product, entertaining people as well as giving freebies.
Sales takes the form of copywriting while Marketing embraces both Content writing with a bit of copy.
That is the reason some hospitals will have free clinics from time to time.
In recent times, marketing is the the drive behind many Organizations using content creators to push their products.
Think about the stories you read on Kenyan Dictionary only to realise it was a Kenchic Adverts.
Or how many times Terence creative, pretending to be a mbabaz will be holding an Odi bets cup. Okay, that’s part of product placement but you get my point.
Before I decided to take a Make Up class, I had watched numerous free videos by MUAs giving tips on contouring, choosing the right lipstick colour and even where to get genuine make-up products.
It’s the reason I post a story every week on my status, even as I continue to sell my book.
Get a copy here 
https://shorturl.at/tzMZ4
https://shorturl.at/tzMZ4Free your calendars for the last weekend of April.
Book Launch Confirmed 27/ 04 /24
